In the last few years, the online search firm has made amazing progress in making generative media technologies stronger. It has been working closely with talented people to find out how generative AI can benefit the creative process most effectively and to make sure that its tools are useful at every step.
Just think about how often we use Google Search. We use Google to answer most of the everyday questions that arise in our daily lives. From where to buy the ultimate Stanley tumbler to how to use the most advanced software program. An average Google user conducts three to four searches per day. It provides answers to many of our questions and is one of the quickest ways to find entertainment, travel destinations, and connect with friends, among many other things. According to Forbes' "60 SEO Statistics & Trends for 2024", Google processes approximately 99,000 search queries per second. This equates to 8.5 billion searches per day in every part of the world.
As a result, we can deduce from the statistics that the rumor "Google Search is Dying" is not entirely true; however, it is clear that there has been a shift in how people access content, with more users using social media as a search engine and news source. But, while people may be shifting where they get the most up-to-date information and becoming less reliant on Google Search, the company remains a key tool worldwide, and its widespread use shows that it isn't going away anytime soon. There is no better example of this than the company's decision to rethink all of its products using artificial intelligence.
Last May, Google released a new version of its search engine incorporating AI-generated responses at the top of search result pages and allowing users to ask follow-up questions. This innovation could potentially impact profitable internet traffic while speeding up information searches. At their annual conference in Mountain View, California, the company unveiled new phones as well as a selection of AI-enabled products and features, including Veo, their most capable model for producing high-definition video, and Imagen 3 and the latest version of that more powerful technology, Pathways Language Model 2, or PaLM 2.
In the past year, Google tested AI overviews with a small group of users. Now, the company is making it a standard part of its search results in the U.S. before bringing it to other parts of the world. By the end of the year, Google estimates that the AI overviews will be in the search results for roughly one billion consumers. According to the New York Times, Google will allow up to 30 million people in the United States to use the updates by the end of this year. We hope to join the users soon.